As the 2012-13 Communications Chair for the LSU Ambassadors student organization on campus, I was in charge of all organizational communication, both internal and external.
I am proud to call myself an LSU Ambassador. Being an Ambassador defined my college experience, and taught me the value of leadership, service, professionalism, commitment and so much more. My role as Communications Chair provided me with countless opportunities for growth as a PR pre-professional and is one of my most valued collegiate experiences.
As Communications Chair, I implemented social media campaigns to help grow our social media presence. While I made improvements and consistent updates to the Facebook and Twitter networks, I also conducted researched that supported my idea of implementing an Instagram and LinkedIn profile. Our social media presence became a vital aspect to our organization.
When I took over as Communications Chair, our website had not been updated in years. There was no functionality, consistency, method or reason behind anything on the website. I solely took on the task of updating the website in the summer of 2012 so I could present the new one to the organization when we returned in the fall semester. I completely redesigned the website and was very proud of how it turned out.
Tiger Talk newsletter
For the LSU Ambassadors' bi-weekly organizational meetings, I would create and distribute the Tiger Talk newsletter to discuss recent or upcoming happenings, feature members and provide a calendar for the month ahead.
Press Release on SROW 2013
Because LSU Ambassadors won many awards at the Southern Regional Orientation Workshop in 2013, I wrote a press release to highlight our organization's accomplishments. This press release was picked up by the LSU Media Center and copied nearly verbatim.